If you’re looking for a fun and effective way to draw crowds to your next event, prize wheel giveaways might be your secret weapon. Just ask Little Caesars, who used one to create major buzz during the grand opening of their new Dallas, Texas store on Saturday, July 26.
Located at 7738 Forest Lane, right across from Medical City Dallas, the new store opened its doors with a celebration that had everything: a DJ spinning live music, a face painter for the kids, photo ops with the Little Caesars mascot—and most notably, a prize wheel packed with giveaways.
Prize Wheel Promotions That Keep Guests Engaged
From 10 AM to 1 PM, the event was packed with excitement, and the Little Caesars prize wheel was a major highlight. Guests lined up for a chance to spin and win branded merchandise, coupons, and exclusive deals. It added an element of chance and fun that kept visitors around longer—and talking about the brand well after the event.
But the biggest draw? The first 100 customers received a promo card for free pizza for a year—one large classic pizza per week for 52 weeks. Combined with the prize wheel, this multi-layered giveaway strategy helped create a festive, memorable experience that turned a typical store opening into a community event.
Why Prize Wheel Giveaways Work
Prize wheels are more than just fun—they’re powerful marketing tools. Here’s why:
- Attract attention – A spinning prize wheel creates visual and auditory excitement that naturally draws people in.
- Boost engagement – Visitors stay longer to participate and see what others win.
- Create brand ambassadors – People love sharing what they win on social media.
- Customize your prizes – Offer discounts, merchandise, or exclusive experiences tailored to your brand.
Perfect for Grand Openings, Trade Shows, and Community Events
Whether you’re launching a new store, attending a trade show, or hosting a community festival, prize wheel giveaways can turn any event into an interactive experience. With customizable slots, you can rotate in prizes that appeal to your audience and match your brand goals.
Little Caesars proved this firsthand in Dallas—the prize wheel wasn’t just an accessory; it was a crowd-pleaser that helped turn foot traffic into loyal customers.
Looking to Host a Prize Wheel Giveaway of Your Own?
Invest in a customizable, high-quality prize wheel that’s built to last. With multiple sizes, easy transport options, and branded templates, your next event could be the talk of the town—just like it was in Dallas.